Tag Archives: illustration

RESEARCH: Thomas Jefferson University

When Greg Betza received this commission from Thomas Jefferson University to contribute to their magazine he was excited as he’s always been drawn to butterfly imagery and the idea of metamorphosis, but that was not at all what this was about. Butterfly disease is a devastating disorder that often leads to an aggressive and fatal skin cancer. People who have this rare genetic condition have skin as fragile as butterfly’s wings because their bodies do not make enough collagen to hold the layers of their skin together. This leads to painful blistering and ultimately cancer. Most patients do not live to the age of 35.

Fortunately this article was not only about the disease, but the promising research into a therapy to treat the disease. You can read the article and see more of Greg’s illustrations here: RESEARCH: Thomas Jefferson University

Bowdoin Magazine

Greg Betza had a great collaboration with the team at Bowdoin Magazine on 2 illustrations for their Fall issue.

He was asked to illustrate the story of Bowdoin alum Ed Burton who searches for American soldiers who never came home. Whether POW or lost in battle his research has brought closure to countless families.

The opening spread and spot are below.

Animations 2021

This series of animations are a continuation of a project from 2019 which was postponed due to the pandemic. Greg Betza recently had a reel put together of some of the highlights.

The animations are designed to work as culture-shaping, coaching videos that are explanatory in nature, spread across many industries including, retail, health, food, hospitality, manufacturing and more. He created all of these as frame by frame line art and added digital color.

Thank you again to the whole team at StrategyMuse for the great collaboration!

Jazz illustration

Columbia Magazine-Jazz

A few months ago Greg Betza was contacted by Len Small over at Columbia Magazine. He always wanted to work with Len and this was a really fun collaboration. Len had the idea of integrating actual photos into the illustrations, and Greg really liked the potential of doing something different like this.

The article he was asked to illustrate was a celebration of 20 years of the Louis Armstrong Jazz Performance Program at Columbia and the founder/leader of the program Chris Washburne.

Read the article here on the Columbia website.

Jazz illustration

Chris Washburne

GEORGE FLOYD TRIAL-WASHINGTON POST

Last week I was asked to create an image to run alongside the introduction of the jury in the George Floyd murder trial. After quite a bit of discussion here is the illustration that was agreed upon to protect the anonymity of the people involved.

Thank you to the Washington Post for the assignment.

2021 Calendar

New Year's Time Square Animation
Animation by Veronica Lawlor

Happy New Year!

Studio 1482 would like to take this opportunity to thank every one of you that visited our site, liked our work, or just offered a note of support this year. It made a very difficult situation a little bit easier knowing you were there.

Because we couldn’t physically mail our annual calendars to you this year we have made them available as a FREE pdf download. We hope that our art brings you joy in the year to come.

DOWNLOAD THE CALENDAR HERE

If you prefer a print edition you can purchase it at cost here

 

Wishing you all the best in 2021!

ARMCHAIR TRAVELS – TIMES SQUARE, NYC

Welcome to Armchair Travels, an invitation to travel around the world through the reportage illustration of Studio 1482.We have gathered art from our travels to share with you in the hopes that, while you can’t get out and see these places (yet), our experiences may bring some happiness and light to your day. Please check back often as we will be posting new adventures weekly.

Enjoy Times Square, NYC by Greg Betza…

Times Square, that section of midtown New York City that has been referred to as the “Crossroads of the World”amongst other things (both favorable and not so much). It is a place that many native New Yorkers avoid at all costs and yet it is a not-to-be-missed destination for all tourists.

As a New Jersey native that spent a great deal of time in New York City, I have a certain fondness for Times Square, though I completely understand why you’d want to avoid it as well. What a contradiction!

Get me outta here!

Speaking of contradiction, could there be a place more antithetical to our current “new normal”? To think of the thousands of people that would traverse the area each day; have it reduced to a near ghost town in a matter of weeks. Chalk that up to things I’d never thought I’d see.

It was the masses of people that first brought me to Times Square to draw. It was a challenge. So many people, so much movement, even more personality. The architecture, the advertising, the lights! To learn to capture and tell that story was a lesson so important in my development as a reportage artist and illustrator. Here are a few early attempts.

Trips to draw here gave me the full sensory experience. Ears assaulted by honking horns, indiscernible shouts, tourists asking for directions…, music, discernible expletives, and of course, the pigeons!
The smells. Oh boy. From hot garbage in the summer, to the constantly wafting smell of something frying from the endless row of chain restaurants.
And watch your step, the garbage cans often overflow!
Now while this may sound horrible, it is what makes Times Square unique and as an artist you need to take it all in…the good and the bad, to tell the truth with your reportage. And despite all of this (and there is more) people flock here anyway and stay awhile. As did I, many, many times.

On a more positive note, looking up and around when you are here is inspiring. On the surface it can appear a soulless theme park devoted to consumerism, but if you can get past that tired and overused criticism, Times Square is home to so many visions realized. As a student of advertising I love to see the campaigns compete with each other publicly. How each brand approaches this space and how they utilize technology to bring their message to the masses is truly impressive. It’s a constantly evolving gallery.

One of the last times I spent a long day drawing in Times Square was back in 2010 when Mayor Bloomberg closed several sections to traffic, allowing the area to become more pedestrian friendly. I remember it was a very peaceful day, the people seemed to enjoy the space more than they had in the past and I believe I noticed more native New Yorkers hanging around that day too :)

ARMCHAIR TRAVELS – JOSHUA TREE NATIONAL PARK

I’m excited to introduce Armchair Travels, an invitation to travel around the world through the reportage illustration of Studio 1482. We have gathered art from our travels to share with you, in the hopes that, while you can’t get out and see these places (yet), our experiences may bring some happiness and light to your day. Please check back often as we will be posting new adventures weekly.

Enjoy Joshua Tree National Park…by Margaret Hurst

My trip to Joshua Tree National Park in southern California is an experience and an adventure that has made a lasting impression on me, both visually and emotionally. Although my visit to the park was only for one day I have frequent memories of the unique landscape of Joshua Tree National Park.

The Joshua Trees are extraordinary and different from any tree that I have seen. They wildly spread out in every direction with unlimited energy. The colors of the trees are bright and exciting and varying in so many ways.

They flare out and exude energy and vibrate against the sky.

Other than the Joshua Trees there are rock formations that are also intriguing with various patterns and colors.

The park landscape is a beautiful mixture of the trees and the rock formations and is also a combination of the two deserts, The Mojave Desert and the Colorado Desert.

Originally declared a National Monument in 1936, Joshua Tree was redesignated as a National Park on October 31, 1994, by the Desert Protection Act. The park is named for the Joshua Trees native to the Mojave Desert. Native Americans knew the Joshua tree as a source of food and fiber.

If you ever have the opportunity to visit Joshua Tree National Park please do not hesitate to go. You will love it and cherish your memories of it always. I am thrilled that I could make a few watercolors to add to my memories of my day in the Joshua Tree National Park. Right now the park is under quarantine, but hopefully it will open a little later this summer.

To see more Armchair Travels from the reportage artists of Studio 1482 please click HERE.

Thank You Card to Our Heroes

Dear Friends and Colleagues,

We hope that you and your loved ones are safe and well in this time of crisis.

Here at Studio 1482, we want to thank the medical professionals, first responders, and essential workers who are out there working for us every day. So we each created an illustrated thank you card for them.

To give to the heroes in your life, click the links below each illustration to download the images as either shareable digital files or for print on Avery 5315 note cards:

Dominick Santise: Prevailing Spring
Link to HiRes Digital File
Link to LoRes Digital File
Link to Print-Ready Avery 5315 File


Greg Betza: Stay Home
Link to HiRes Digital File
Link to LoRes Digital File
Link to Print-Ready Avery 5315 File


Margaret Hurst: Heart Angels
Link to HiRes Digital File
Link to LoRes Digital File
Link to Print-Ready Avery 5315 File


Veronica Lawlor: Love Has No Boundaries
Link to HiRes Digital File
Link to LoRes Digital File
Link to Print-Ready Avery 5315 File


Be safe, be well.

Kind Regards,
Studio 1482 Illustration
Dominick Santise • Greg Betza • Margaret Hurst • Veronica Lawlor

The Holidays are Upon Us

Season’s Greetings for those who know why summer is no time to get get lazy.

As beach goers are bathing in the sun, plans are being finalized for Halloween, Thanksgiving, Christmas, Hanukah, Kwanza, and Valentines Day. As you are plotting your course for the next few months, let our Studio 1482 illustrators help you get everything on your list done, so you can look forward to the holiday season with a smile. (And just maybe, a suntan.)

Left: illustrated holiday card for AMC networks; right: illustration for a luxury shopping advertorial.
—Veronica Lawlor

Holiday illustrations by Greg Betza

Greg Betza was commissioned to create a pair of holiday cards for Canadian law firm Osler. He used watercolor to create textures and digitally collaged them to create colorful winter moments.

A hibiscus flower silkscreened for a holiday card for livetolime.
—Margaret Hurst

Harvest logo created for annual benefit auction.—Dominick Santise

NOT JUST ANY OTHER DAY

When I got back on the DC Metro Friday afternoon I had already decided I would not post anything on Instagram. A single image and a few hashtags doesn’t quite do the subject justice. By the time I was eating lunch a few hours later (first time at Busboys and Poets in Hyattsville, MD—thank you—perfect post-Trump atmosphere) I made up my mind that I was not going to share the reportage at all. As much as I may feel about the election, to be quite honest, the unending commentary that surrounds every sentence delivered online drives me nuts. A few drawings, uneventful as I felt they were, didn’t warrant any kind of negative attention. Then I saw our new Presidents’ tweet about the day.

Let me first say this, as I left the mall after the 2013 inauguration for President Barack Obama I vowed to myself that I would return every four years. I had documented his first—and then his second—and upon doing so I realized how much I did not know about our political history, at least not some of the details that warrant a closer look. It is something we take for granted. Something we assume will always be there. The inauguration every fours years is historic. Yesterday was no different.

For the first time I attended the ceremony with some companions. A right-leaning dear old friend who came to shoot the crowd (yes, I said shoot, with his camera) and two of his Trump supporting friends. The two friends were scared of something horrible happening during the day (I left that to their imaginations, I didn’t ask) and were hesitant about joining in the crowd on the mall. They were coming from the opposite side of DC so we were meeting up before going in. We took the Metro from just outside DC. There was absolutely no line at the station to get onto the platform where I had to wait in line simply to park in 2009. Granted that was certainly the bigger of the two previous crowds, but none the less, I was a few hours later than the first time, and this morning there were so few people on the platform and more importantly the parking lot was still empty at 8:30 AM. We jumped on with a family of Trump supporters young and old and I grabbed a few drawings (above).

For the third time I got off at the L’Enfant station on the south side of the mall. I have yet to get my bearings right on the DC Metro but I ended up coming out at the same spot as in 2013. However it was not the same scene. For the rest of the event I found very little similar to either of the last two I attended. I walked out onto what felt like a war zone. There were no protestors that could be seen, nothing was wrong so to say, but it felt ominous. It may have been the gloomy weather, but something was way off. The previous times I attended it looked nothing like what I was witnessing. The streets were lined with what felt like cages and crowds were lining up to funnel alongside of them. Again, nothing was wrong, just the feeling of something that could happen. There was no where to stop and draw, so we moved on.

Not knowing what size crowd would be attending we did not delay in getting to the entrance. However, we kept getting delayed. The single file line was constantly filtered through tiny openings in the barricades and then twisted along detours that took us farther away from where we wanted to go. I have no recollection of it having been so hard to get on the mall as this. When we finally arrived at the security entrance I was shocked to see the line that nearly reached 14th street (I quickly learned some landmarks). Taking our spot we agreed that this may not be happening as the line was too long and security seemed to be moving too slow. I think it was 9:30 at the time. Maybe I missed the build up after I arrived in 2013, but this line felt rather bottle necked. That was when I took out the pad.

Aside from a few obvious protestors there were no big demonstrations as we were trying to get in. Protestors were told they wouldn’t be allowed. We watched a few try en route that were stopped. A ton of Trump hats and scarves, some flags and various accessories. The vendors, all of whom were probably there the last two times for President Obama, did not seem to be selling too many shirts. My friend made a comment about Trumps’ face being on everything and I told him that it wasn’t so different from my memory—the material being sold was attempting pride but just as tacky the past two times. All souvenirs.

As we made our way to the security checkpoint quicker than I thought we would (I thought we would miss some of it) we met up with our other two companions. They bypassed the line and hopped on with us. Seeming so afraid of something happening I was not sure they would ever fully enjoy their time, and they were the ones there to celebrate. Having had the experience to compare I was asked if there was as much red, white, and blue at the last two as there was being worn on line. Trolling for an unpatriotic answer I had to concede I didn’t think so.

By this point everyone was looking to me to know how big the crowd was in comparison. Up to that point there was nothing the same that gave me a good idea one way or the other. It seemed tiny on the Metro platform and in the station, but waiting on line after line it seemed huge. As we made our way onto the mall I finally had the only real comparison that made sense. It took a while to figure out but this crowd was much smaller than 2013. There may never again be a similar moment as 2009, but make no mistake, 2017 was smaller compared to the last two. People kind of spread out and made sections seem full, but there was so much standing and sitting room. I had been on the mall the last time by about 7AM or so, but even by that time it was more crowded than Friday. And it never filled in behind me to the extent that it had 4 years ago. This crowd was thin.

By now I had ditched my companions and I was waiting in the not-so-thick of it with foreign Trump supporters. As we waited there were a few chants of USA! USA! USA! but nothing that lasted too long yet. I figured the dreary clouds suppressed everyones spirits but expected some celebration as the time ticked on. One woman turned around and caught my attention as she was starting to open up and get excited.

On the jumbo trons along the edge of the mall we watched as people filled the steps of the capital building. I felt like I heard cheers as Vice-President Biden came on screen but then I realized Vice-President Elect Pence was with him and I remembered why I was there. Hillary got boo’s from the crowd. I wasn’t too surprised. What surprised me the most however was that when Bernie Sanders appeared on screen he got pretty big cheers. The woman from above boo-ed the crowd and started yelling “COMMUNIST,” I mean “SOCIALIST” and swapping back and forth until she finally realized people were looking at her because she obviously had no idea what she was saying, just simply repeating what had been told to her.

It was also at the sight of Bernie that I realized the cheers I thought were for Biden actually were. There was a good sized group of young women, possibly college though I think high school, who were there it seemed for the civics lesson of it all, but were certainly Obama fans as they cheered for Bernie and Michele Obama over the woman’s boo’s and then chanted please don’t go when President Obama was on screen solo, who also got boo’s from one man in front of me angry about the President taking away his health insurance. A quick and subtle harassment from the “communist” woman’s companion quieted the young women down, but you could tell the audience was more mixed up than I had realized.

The crowd was a bit somber as Donald Trump took the oath. No gasps, no cheers, just listening and watching. They cheered and clapped a bit at the end, but nothing grand and celebratory. Reality was setting in.

The reverend who ended the service about 20 minutes or so later tried to wax poetic about the Biblical symbolism of the rain that just so happened to start precisely when President Trump finished the oath and began his speech. Since I was told on the day of my baptism it rained and my pastor said it was good fortune, I will give a pass, but I couldn’t help see the irony in the grey clouds opening up at that exact moment (and thinking about my mother who sounded as if she had daggers in her eyes for my pastor). In my mind I saw the entire scene get drenched as the first officer descended the steps behind Trump to place an umbrella at his feet and then several officers gathered, I assume to help with the immediate crowd behind the podium. It never poured, but it took dreary to a slightly darker place for a few minutes. The more dramatic drawing in my mind also vanished.

As President Trump rattled through his speech one eccentric woman from Detroit cheered as he mentioned the name on the bag over her shoulder, with a few looks from those around her, taking pride in her hometown. And then after a few prayers it was all over as people streamed out.

Now, as for the reason I decided to post this. When I found out Trumps’ White House tweeted a photo from the 2013 inauguration I realized there was more to my drawings than I had left the mall feeling about them. I did not attend looking for something to attack and quite honestly I initially decided not to post them at all because I felt there was little to really speak of. This started 8 years ago as a celebration and by the next time it had become a personal exploration, part observer, part participator.  Any small observations that I made were just going to incite comments that I didn’t want to go through and approve or delete. Then the sunny-sky’s-over-the-Capital-Building-with-flags-waving photo appeared on his Twitter feed and I thought how skewed the whole day was. The earlier question about the patriotic red, white, and blue display on everyones dress, well no in 2013 I didn’t see that. I also couldn’t see the Capital because every five minutes or so there were thousands of flags waving above the crowd. The very same flags in yesterdays twitter photo. Pride—American pride—was on full display 4 years ago. Yesterday I barely saw any flags at all. A handful maybe. One large one for sure. Four years ago the crowd was big—in spirit, in numbers, in unity. Friday it was somber and bland. As I met up with my companions I found they were equally unimpressed by the event. The couple we met up with were disappointed that there were no protesters inside, which is when I realized what they were looking for, and expecting, a rally. There shouldn’t be any protestors allowed in, this is an American ritual that should be respected. If we all don’t why will it continue when we want it to? When we next need it to? I am sure many tried to get in, but thankfully they failed. That is what the March on Washington was for today. Hell, that is what the parade to the White House is for. I wish I had gone to both, but I never thought the parade would be so sparse and I know I am represented in great numbers by various friends today.

The fact is he won. Donald Trump is OUR PRESIDENT whether we love him, hate him, or could care less. What I found absurd is that the whole thing was uneventful. There was no pride, unity, or desire demonstrated by much of the crowd, and for all the people who actually showed up for the event, very few felt like they held anything in  common with those around them. So while I quietly long for the next inauguration I hope we get some change. I hope both parties realize this election was reality tv at its worst and maybe take some action to alter it, but I doubt it. Until then the burden falls on us as it always has and will to not believe the tweets and see past the lies with some sense of truth, and realize that sometimes it rains when you don’t want it to. Doesn’t mean we have to get soaked.

Live the InterContinental Life Animations

For the past few months I’ve been teasing this project on my Instagram and I’m so pleased to finally share it. I was commissioned by Smith Creative Labs to illustrate 3 short animations for the InterContinental Hotel Group’s Live the InterContinental Life campaign.

The animations were based on podcast interviews which told stories of empathy, worldliness and fascination and were recorded in London, Beijing, and New York City. Smith and animator Mark Bellncula were incredible partners to work with, granting me a tremendous amount of creative freedom and support. I couldn’t be any happier with how the animations turned out.

I loved that these pieces were created in a mostly traditional way, using sequential hand made drawings and paintings. Some of the longer panoramic drawings were so long that I had to work on my floor…and my floor became my desk! Whatever works.

I did my best to document the process of creating the animation art which I’ve included below. I appreciate you taking the time to look!

Pose 1

greg-betza_ihg-2

Large scale thumbnail drawing
Large scale thumbnail drawing
My floor/desk
My floor/desk

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Many hours hunched over the light box!
Many hours hunched over the light box!

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chop chop chop
chop chop chop
Mole
Mole
Panoramic drawing of the kitchen
Panoramic drawing of the kitchen
My wife and I enjoying a drink
My wife and I enjoying a drink
self-portrait
self-portrait

greg-betza_ihg-12

 

Corpse Flower NYC 2016

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The other day my son and I went to see, draw and SMELL the famous and rare Corpse Flower at the New York Botanical Garden in the Bronx. It was a great adventure waiting on long lines in the 90 degree weather, and squirming through crowds in the humid tropics of the conservatory. I kept calling it an adventure to keep my son from running for the hills. Haha. But once he started reading about it and after finally seeing it, he was impressed.

We hung around the perimeter of the room drawing for about two hours and made a few friends from various media outlets. Click the photo of us below for a link to the BuzzFeed article we were featured in! We got a kick out of that. The NY Post interviewed us extensively but I don’t think we were used for their piece about the exotic flower.

buzzfeedarticle
P-U! Striking a pose for BuzzFeed

It was hard to settle down and concentrate with an energetic boy in the middle of huge crowds but I’m glad I got to get in some quick drawings of the crowds and the tallest flower I’ve ever seen.

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Just standing around gawking at a huge stinking flower!
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Constant crowds with smartphone cameras snapping away

So, the flower is beautiful. But it smells ugly. And it’s scientific name, Amorphophallus titanum, means large misshapen phallus. I kept thinking they should’ve surrounded it with some orchids (meaning:testicles). So, on the lower left, I drew some little balls to go with the large penis. Hey, everyone there was cracking jokes, too! Anyway, besides being X-rated, the drawing is loaded with marks and dirty, “ugly” colors to illustrate it’s most famous feature. Because, in the end, it’s not the size or the rareness or the phallic shape or the 10-80 year bloom cycle that draws the crowds. It’s the stench. All those droves of people basically felt compelled to act when somebody said “Oh God this smells awful! Smell it.”

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Here’s another

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